Separate repairs, replacements and storm response
A leak repair is urgent and small. A replacement is researched and large. A storm brings both at once for two weeks. We give each its own page, its own ad campaign where ads make sense, and its own definition of a qualified lead, so you can shift spending as the season and your crew capacity change.
Local SEO and your Business Profile for roofing
Most roofing searches start with the map. We set your Google Business Profile up with the right categories, services and service area, keep it active with completed jobs, and build a review process your crew leads can follow after every project. Replacement and repair each get a page that explains what an inspection covers, what affects the price and what happens on the day.
Google Ads and Local Services Ads for roofers
Google Search Ads work for roofing when each campaign targets one job type and one area and sends clicks to the matching page. After a storm, a separate campaign limited to the affected ZIP codes keeps spend where the demand is. Local Services Ads add pay-per-lead coverage where your business meets Google’s licensing and screening rules; we check eligibility before planning around them.
A website that documents the work
Roofing customers want to see the roof, not a stock photo. We build pages around real projects, with before-and-after photos, a plain explanation of the inspection and the materials, and an inspection request that asks only what you need to schedule. Storm pages are prepared in advance so they can go live within a day of an event.
Roofers in Simi Valley and Ventura County
Boost Cliques is based in Simi Valley and works with roofing contractors across Ventura County, including Moorpark, Thousand Oaks, Camarillo and Oxnard, and with roofers elsewhere in California. Campaign areas follow where your crews can inspect within a few days, and expand as capacity allows.
What we track
Inspection requests and calls are logged by track and source, so each month you see repairs, replacements and storm inquiries alongside where they came from and how many were signed. Storm campaigns get a daily check during the rush and a budget cut as soon as requests slow. The record from one storm sets the budget for the next.
Frequently Asked Questions
How much does roofing marketing cost?
Programs start at $3,000 to $5,000 per month including ad spend, with no setup fees. Where you start depends on your market, whether you want repairs, replacements or both, and your capacity in storm season. Your proposal lists the scope and costs before work begins.
Should a roofer run ads during a storm?
Yes, if you can answer the phone and inspect within a few days. Keep the ads limited to the affected areas, send clicks to a storm inspection page and lower the budget as soon as requests slow. If the crew is booked out, pause ads and work the follow-up list.
Can you say anything about insurance claims in our marketing?
We can describe your process for documenting damage and what happens if a homeowner decides to file a claim. We do not promise claim outcomes, because the decision belongs to the insurer, and claims advertising rules vary by state.
How long before a roofing company sees results?
Ads can produce inquiries as soon as they run. Profile and page improvements take longer to earn their place in local results. We set expectations by channel and review progress monthly against inspections booked and jobs signed.